Reconstruction of a village IN TUSHETI
For more than a decade the government of Georgia, following consultations with international and transnational actors involved in financial politics and development work, is attempting to stimulate economic development in the countryside by encouraging tourism. The mountainous regions play a specific role in this process. Mountains provide a seemingly good starting point for the development of tourism as they can be defined as being very rich in both cultural heritage and natural landscapes. The main question addressed here is whether the current spatial plans and heritagization strategies of the government for Tusheti are subtle steering mechanisms primarily concerned with encouraging a free market economy. Towards this end, the local population are expected to become entrepreneurs in tourism services. In order to theoretically embed and explain what is happening in Georgia, the concepts of governmentality and heritage regimes will be used. The focus of this paper is on governmentality as it is perceived from the perspective of critical heritage studies and the anthropology of development.