IKEA in German. Working with clichés
+ Jennie Mazur, Die “schwedische” Lösung: Eine kultursemiotisch orientierte Untersuchung der audiovisuellen Werbespots von IKEA in Deutschland, Würzburg, 2013, 293 pages
A scholarly journal from the Centre for Baltic and East European Studies (CBEES) Södertörn University, Stockholm.
Professor of Scandinavian studies and (founding) director of the Department of Northern European Studies at Humboldt-Universität zu Berlin. Has published Der Wohlfartsstaat Schweden (1991). Since 2004, visiting professor at the Centre for German Studies, Södertörn University and the International Science Center (ISC) at Örebro University. He is a Commander of the Swedish Order of the Polar Star.
+ Jennie Mazur, Die “schwedische” Lösung: Eine kultursemiotisch orientierte Untersuchung der audiovisuellen Werbespots von IKEA in Deutschland, Würzburg, 2013, 293 pages
+ Bo Larsson (ed.) Univer-City: The Old Middle-Sized European Academic Town as Framework of the Global Society of Science – Challenges and Possibilities. Lund: Sekel Bokförlag 2008. 472 pages
Baltic Sea cooperation is a good example of how nations can find forms of collaboration. There is a solidarity between countries and a desire to work on things such as environmental problems.