This text gives a glimpse of a hitherto unknown design discourse during the Cold War – from both sides of the Iron Curtain – by exploring the 1975 Congress of the International Council of Societies of Industrial Design (ICSID), held in Moscow. Sweden sent a big delegation to Russia. More than forty of the small country’s top designers and influencers participated, which was more than twice as many as usual to these international design congresses. Thanks to reactions published about the events in journals on design in Sweden and in the Soviet Union, archival material, and the author’s own interviews with the delegates from Sweden who participated in Moscow, as well as one-off exclusive backstage witnesses from the local staff of the host organization during the ongoing congress, Moscow 1975 is experienced through the eyes of contemporary witnesses. The essay gives new insights into the world congress in design and illustrates the international atmosphere during the Cold War.
By
Margareta Tillberg
June 22, 2022
VNIITE, once the world’s largest institute of design research, ceased to exist on June 14, 2013. It was once conceived as a marriage of engineering and aesthetics. Intellectual abilities and sensitivity were to be respected rather than viewed as problems.
By
Margareta Tillberg
November 12, 2013
Soviet Design 1950–1980 was shown for two busy winter months and enjoyed great public success. Even if Soviet design was often — but far from always — based on originals borrowed from the West, the individual objects exude a personal charm, variation, and quirkiness that makes them well worth preserving, exhibiting, and discussing.
By
Margareta Tillberg
May 13, 2013
The exhibition Fashion Talks: Fashion as Communication, which was shown for several months at the Museum for Communication, Berlin, was designed to explore — by looking at the messages conveyed by clothes — how people deal with fashion, both individually and collectively.
By
Ekaterina Kalinina
January 9, 2013
In the 1960s, the Soviets took up a rivalry with the US in a hitherto new field, industrial design. ElektroMera was a grandiose effort to produce utilities for everyday use: an effort that nonetheless was never realized in the form of finished products.
By
Margareta Tillberg
July 1, 2010